DURANT, Okla. – Southeastern and Under Armour, Inc. (NYSE: UA) announced a new partnership agreement. The Baltimore-based global leader in performance footwear, apparel and equipment will become the official outfitter of SE athletics.
As part of the multi-year agreement, Under Armour will provide on-field and training gear for the 10 varsity sports. Additionally, Under Armour will outfit members of the athletic department including coaches and staff.
"We are excited about our partnership with Under Armour," said Director of Athletics
Keith Baxter. "A nationally recognized brand, quality products and a variety that appeals to all of our sports programs."
"We are extremely excited," said head women's basketball coach
Darin Grover, "About the opportunity to wear Under Armour products. I know that they are high quality and cutting edge as far as fashion and technology. Our student athletes will love the change."
"I am very excited for the future of SE athletics," added volleyball head coach
Brianna Barry, "And the partnership with Under Armour. UA is a brand known to numerous student athletes and in the volleyball world it has become one of the best for the sport. I am thrilled to bring UA to our program here at Southeastern."
"We are excited that Under Armour has chosen Southeastern as a University with which to partner," said head men's basketball coach
Kelly Green.
The new official outfitter agreement includes marketing entitlement that will complement Under Armour's brand marketing campaigns through print and venue presence at the University.
Southeastern has been home to more than 150 All-Americans, including All-Stars Dennis Rodman, Crystal Robinson and Brett Butler. Southeastern teams have made 30 national tournament appearances and since joining NCAA Division II has won one national championship and 17 conference championships.
SE joins the growing Under Armour roster of NCAA partners that includes the University of Wisconsin, University of Notre Dame, Naval Academy Athletic Association, University of Maryland, Texas Tech University, Northwestern University, University of Cincinnati, Boston College, University of Utah, University of South Carolina and Auburn University.
About Under Armour
Under Armour (NYSE: UA), the originator of performance footwear, apparel and equipment, revolutionized how athletes across the world dress. Designed to make all athletes better, the brand's innovative products are sold worldwide to athletes at all levels. The Under Armour Connected Fitness™ platform powers the world's largest digital health and fitness community through a suite of applications: UA Record, MapMyFitness, Endomondo and MyFitnessPal. The Under Armour global headquarters is in Baltimore, Maryland. For further information, please visit the Company's website at www.uabiz.com.
